Put these 3 main strategies on your list to unlock mass adoption
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GM, fellow Web3 frens 🖖
Welcome to Epic Web3 Newsletter — your weekly dose of actionable insights from the major Web3 experts. Every Monday at 10 AM (WET/GMT) we take your products TO THE MOON 🚀
🔥 Epic Web3 Gathering in Lisbon: Fundraising in a bear market
We're stoked to announce Epic Web3 Gathering — a series of invite-only meetups for Web3 founders in Lisbon. We aim to connect Web3 founders with whom and what they need to build, grow and raise funds.
The first gathering is gonna be a blast with a hot agenda:
19:00 — panel discussion with Web3 founders who’ve already raised in Series A & Series B rounds:
– Stefan George, Co-founder at Gnosis
– Oleg Fomenko, Co-founder at Sweat Economy
– Pedro Oliveira, Co-founder at Talent Protocol
– Nate Geier, Co-founder at Mintbase
19:40 — panel discussion with VCs on how to raise money efficiently:
— Diogo Almeida, Platform Lead at Lightshift Capital
— João Leite, Managing Partner at Poolside
— Mike Sigal, Advisor to Founders & Fund Managers
20:30 – DJ set by our co-founder Olly, drinks, networking, and afterparty
Our partners Poolside and Hexens will help out to create the most valuable in-person experience
Doors open at 6pm UTC/WET, March 10. We’ll send only a limited number of invitations, so hurry up to get in!
Just to highlight the benefits you’ll get:
— Connect with like-minded industry experts
— Gain insights into fundraising strategies in Web3
— Share your product's vision and learn from other founders' experiences
— Build new relationships with VCs and founders and explore collaboration opportunities
— Enjoy the beautiful city of Lisbon & afterparty fun
🧞♂️From Niche to Mainstream. Community Insights on how to unlock mass adoption in Web3.
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While the Web3 ecosystem is growing rapidly with many exciting projects and innovations, there are still many challenges to overcome. And unlocking mass adoption is one of the most significant issues in the space. It requires more user-friendly products, an increase of education and awareness, and addressing technical and regulatory challenges.
There are several factors that could drive mass adoption, including usability, accessibility, education & trust.
Let’s have a look at real-world examples of how these strategies help Web3 products to scale.
This includes creating intuitive user interfaces, providing clear instructions, minimizing technical jargon, etc.
When users first land on the Uniswap homepage, they are presented with a clean and straightforward interface. It’s designed to guide users through the process of making a trade, with clear and concise instructions at each step. The platform also provides users with helpful tips and explanations of complex terms, making it accessible to even newbies.
Another way that Uniswap prioritizes usability is by minimizing technical jargon. The platform uses simple and easy-to-understand language, making it more accessible to a broader audience.
Accessibility includes ensuring that Web3 products are compatible with different devices, operating systems, and internet speeds. Additionally, you need to focus on creating products that are easy to access and use without needing to jump through too many hoops.
Metamask is a Web3 wallet that is available as a browser extension, making it easy to access from any device with an internet connection. In addition to that, they also offer a mobile app, available for both iOS and Android. This provides users with even more options for accessing their Web3 accounts, regardless of their device or operating system.
3. Education and Trust
Many users are still wary of Web3 technology and are unsure how to use it safely and effectively. When building a product, you have to prioritize education to help users understand its benefits and how to use it safely.
Brave browser is a privacy-focused Web3 browser that emphasizes trust and transparency. It blocks ads and trackers by default, and it also includes features like HTTPS Everywhere, which encrypts all data transmitted between the user's browser and the website they are visiting. Overall, Brave’s user-centric design and commitment to user privacy have helped it gain a large and loyal user base.
Wanna get more real-life use cases? Join our virtual meetup on Growing in Web3!
This Tuesday we’re welcoming some great speakers to talk about mass adoption in Web3 and grab practical strategies for onboarding more people from Web2.
Let’s hop on the event to learn best practices from:
🧑💼 Daniel Fozzati (Founding partner at The Building Blocks)
👩💼 Renee Francis (Founder and Director at The Bubble Co & Take3)
Date and time:
— February 21st
— 11:00 am (UTC/WET)
We’re meeting the experts tomorrow, so don’t miss out!
More on the topic
It’s happened! We’ve partnered with Mac Budkowski, founder of the Web3 Talks podcast to bring you the sweetest benefits of our collab.
Mac will share a 15% discount for you to visit Epic Web3 Conference on June 9th. Subscribe to his podcast on Apple Podcasts or Spotify & wait for the code at the start of the next 6 episodes of Web3 Talks.
In the meanwhile, we recommend you to listen to these episodes:
— How paragraph combined Web2 & Web3 features to create a Substack alternative that’s already used by over 5K creators
— How to explain what your Web3 product does and convince users to try it
— How ZenGo built an MPC wallet to get rid of seed phrases and what they did to acquire 700K users
Alright, that’s all for today! 👋 But wait…
You didn’t say “gm” on Twitter! Let’s catch up there for daily insights.
Until next time,